Our raw natural Shea Butter is sustainably sourced in Africa. This rich super moisturising ingredient is the building block for healthy, protected hair. Palmer's Shea Formula Shampoo is a nourishing, sulfate-free shampoo that helps moisturise and repair hair. Specially formulated for Curly, Natural or Transitioning Hair. Shea Butter - Deeply moisturises & repairs Vitamin E - Helps protect hair from damage Grape Seed Oil - Reduces breakage & strengthens. Palmer's is against animal testing. Palmer's does not manufacture store brands.