Escada is a German fashion design house established by Margaretha Lay and her husband Wolfgang. In 1990 Escada established a subsidiary for perfume and cosmetics based in Paris; the same year Escada's first fragrance was launched. In more recent years Escada has diversified into other areas such as handbags and shoes. Original and modern fragrance concepts are added every year; new fragrance interpretations of Escada's spring fashion collections. These Escada perfumes include well-being fragrances to enhance your mood, displayed in dressed up couture bottles.